About Us

Mental Performance Director

I was born in 1956, the same year Soviet athletes first entered the world stage with structured mental training systems.

In the 1970s, through personal Soviet contacts, I was introduced to the architects of that system.

I traveled across the USSR — Moscow, the Urals, Siberia, Armenia, Georgia, Central Asia — learning directly from the minds who sculpted Olympic dominance.

I had the rare privilege of meeting Avksentiy Tsesarevich Puni himself in Leningrad — the father of structured mental training.

I didn’t read about the system.
I lived it.

For over four decades, I have coached athletes, dancers, actors, and world-class performers not with positivity — but with system.

Today, I call this living bloodline PUNI Mental Training™.